Why AgileSweet

[Agile]
Mentally quick or alert; an agile mind.
Characterised by quickness, lightness, and ease of movement; nimble.

[ Sweet ]
Pleasing or agreeable; delightful.
Fresh; free from odor, staleness, etc.
Easily managed; done or effected without wasted effort.

AgileSweet is a set of leadership maxims, attitudes, team structures and work practices that have been shown to deliver high value outcomes, faster, with happier staff and less risk.

AgileSweet directly answers the economic imperative to be the first and be the best.

In brief:

AGILITY

Agility is imperative to competitive advantage because it drives innovation and maximizes value by embracing change and uncertainty.

1. Embrace Uncertainty. The business landscape is rapidly evolving, complex, highly uncertain but opportunity rich. This must be accepted and incorporated into all thinking.

2. Drive Innovation. Competitive advantage comes from combining people, intellectual property and brand to be first and or the best. Agility and leadership are the key factors in the combination and development of these inputs.

3. Be Continuously Agile. Ongoing competitive advantage comes from ongoing agility. Continuously innovate, continuously deliver value, continuously reassess, pivot, and improve.

Situation

Profit = Revenue – Cost.
New ideas start losing value immediately.
Uncertainty pervades everything creating risk and opportunity.

Value comes from increasing revenue and decreasing cost. To sustain this requires ongoing dedication to creating competitive advantage.

The basic inputs for competitive advantage are people, intellectual property, and brand.

In the short run competitive advantage comes from utilizing these inputs to be first in a market, in the longer run it comes from using them to be the best.

Importantly, new ideas start losing value immediately and their potential value is uncertain. Time to proof of value and time to market are all important.

Objectives

The objective of the AgileSweet is to maximise the probability of continuously delivering first and best.

Execution Analysis

An organization that seeks to maximize ongoing value, through competitive advantage, in the face of uncertainty, must be agile, they must:

1. Continuously innovate
2. Continuously deliver value
3. Continuously improve

Constrained Optimisation Statement

Deliver ongoing competitive advantage despite change subject to constrained resources

Agility

An agile mind-set is imperative to creating competitive advantage because it drives innovation by embracing changes to the value and risk landscape.

Embrace Uncertainty

The business landscape is rapidly evolving, complex, highly uncertain but opportunity rich. This must be accepted and incorporated into all thinking.

Drive Innovation

Competitive advantage comes from combining people, intellectual property and brand to be first and or the best. Agility and leadership are the key factors in the combination and development of these inputs.

Optimization Factors

Ongoing competitive advantage comes from ongoing agility. Continuously innovate, continuously deliver value, continuously reassess, pivot, and improve.

The objective of the AgileSweet method in this field guide is maximising agility and competitive advantage from optimizing three key factors:

1. Leadership
2. Creativity
3. Productivity